The Body of Your Enemy

TechCrunch's continuing disaster spilled over onto the site again this weekend, as columnist Paul Carr decided to engage in some scorched earth tactics on his way out the door (see TechCrunch editor Schonfield's response).

Rex Hammock pointed me to this post by David Winer, which tells a story that really resonates with me:

When competitors make public and personal accusations, how are you going to respond, when customers are watching? It's a very low-road way to compete. Not much you can but weather the storm, keep offering the best service you can, figuring the smart customers will ignore the personal stuff.

Anyway, there's an ancient Chinese proverb that goes something like this. "If you sit by the river long enough, you will see the body of your enemy float by." It works! As your competitors rise, eventually they have done to them what they did to you, and if you sit there a while, you don't have to do a thing -- nature takes care of it.

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